This project focused on creating and managing a comprehensive Google Ads campaign tailored for a large-scale e-commerce business.
The client partnered with SEO Wolves to maximize online reach, attract targeted shoppers, and convert clicks into measurable sales — all while maintaining a cost-effective ad spend.

Our mission was to leverage data-driven strategies to boost visibility and performance at scale.

The Challenge

With the highly competitive nature of the Saudi e-commerce market, the client faced rising ad costs and difficulty maintaining high visibility across multiple product categories.
The challenge was to design a campaign strategy that balanced reach, relevance, and return on investment — ensuring the ads reached the right audience at the right time without overspending.

Our Approach

We developed a multi-layered Google Ads strategy focused on performance, segmentation, and optimization:

• Campaign Structure Optimization: Organized campaigns by category, audience type, and buying intent.

• Advanced Keyword Targeting: Used a mix of high-intent and long-tail keywords to capture valuable searches.

• Smart Bidding Strategies: Applied automated bidding to maximize clicks within the set budget.

• Continuous A/B Testing: Refined ad copies, creatives, and landing pages for higher engagement.

• Performance Monitoring: Leveraged analytics and conversion tracking to guide ongoing improvements.

This data-centric approach ensured every click contributed to meaningful growth.

The Results

The campaigns achieved outstanding performance metrics that exceeded expectations:

• 2.33 Million Clicks generated across all campaigns.

• 182 Million Impressions delivered to highly relevant audiences.

• 1.18 EGP Average CPC, maintaining exceptional cost efficiency.

• 2.75 Million EGP Total Ad Spend, optimized for maximum returns.

These results reflect a well-structured, performance-driven advertising approach that delivered massive reach, engagement, and conversions at scale.

Conclusion

Through smart campaign design, continuous optimization, and deep market insights, SEO Wolves helped this e-commerce giant achieve remarkable results through Google Ads.
The project stands as a testament to how data-driven advertising can fuel real business growth in competitive markets.

Ready to scale your business with precision-driven campaigns?
Contact SEO Wolves and let’s make your next campaign a success story.