Search Ads
Digital Advertising
Service
Service Overview
Search Ads allow your brand to appear at the top of Google results when people are actively searching for your products or services. These text-based ads connect you with high-intent customers who are ready to take action — clicks, calls, or purchases.
How We Do It
-
Keyword research focused on buying intent & competitor gaps
-
Create compelling ad copy that drives clicks and trust
-
Set up campaigns with smart structure: SKAGs, branded, generic, and competitor
-
Target by device, time, location & audience type
-
Implement ad extensions (call, sitelinks, pricing, location)
-
Track conversions (calls, forms, purchases) and optimize performance weekly
Benefits of Search Ads
-
Appear exactly when customers are searching for your solution
-
Drive high-quality traffic, calls, and leads
-
Control your budget and optimize for cost-per-conversion
-
Test multiple ad variations to find the top-performing copy
-
Outrank competitors on their own branded keywords
The Importance of Search Ads
Google Search is where decisions start. When users type queries like “best digital agency near me” or “buy running shoes online,” Search Ads place your business at the top, giving you a direct advantage at the most critical stage of the buying journey.
What are Search Ads exactly?
Search Ads are paid text-based ads that appear on top of Google results when people search for relevant keywords related to your business.
What’s the difference between SEO and Search Ads?
SEO focuses on organic (unpaid) rankings over time. Search Ads are instant — you pay per click and appear at the top immediately.
How do SEO Wolves choose which keywords to target?
We perform deep keyword research based on search volume, intent, competition, and your goals, ensuring we target queries that convert.
What’s the average cost per click (CPC)?
CPC varies by industry and keyword. We help manage your budget to reduce wasted spend and focus on high-return keywords.
Can I appear above my competitors?
Absolutely. With the right bidding strategy and ad relevance, we can outrank competitors, even on their own branded search terms.
What’s included in Search Ads service?
Campaign setup, keyword strategy, ad copywriting, A/B testing, tracking setup, and ongoing optimization.
